In every epic RPG, your journey begins with a single decision: selecting a character. Each choice in race, class, attributes will shape your playstyle and dictate how you interact with the world, overcome challenges, and unlock rewards.
Bearing that in mind, what if I told you that real-life entrepreneurship is not much different from crafting a character in your favorite RPG? Instead of wielding swords or casting spells, you’re building a personal brand, a brand that defines how the world perceives you and your business. Think of it as your ultimate "character build" for entrepreneurial success.
Character Creation: Defining Your Entrepreneurial Avatar
Just as you would choose a role in an RPG, personal branding starts with defining who you are and what you stand for. Are you a creative visionary, a strategic tactician, or a bold innovator? These qualities are your attributes, akin to Strength, Intelligence, or Charisma.
Find out by asking yourself these questions:
What skills set you apart?
What values drive your decisions?
Envision your personal brand as your armor, your weapon, and your storyline. It's how you show up in the world, forging connections with clients, partners, and collaborators.
Questing for Experience: Building Credibility
In RPGs, every quest completed earns you experience points, helping you level up. In entrepreneurship, your quests are the challenges you face, the projects you complete, and the problems you solve for your audience.
"Each experience builds your credibility and expands your network, just like how slaying monsters improves your stats."
So don’t shy away from those high-level bosses (a.k.a. tough business challenges); they’re the key to unlocking new abilities and strengthening your brand.
Reputation System: How NPCs (Clients and Customers) View You
In the world of RPGs, your character’s reputation can open or close doors. Your personal brand works the same way! Every interaction, social media post, and piece of content you create contributes to how others perceive you. Similarly, gaining favor with NPC factions. Whether you’re a humble merchant or a battle-hardened warrior in business, your reputation dictates your success.
Your goal is to create a guild/clan so strong that your audience seeks you out as their go-to resource. In essence, a “guild” in the entrepreneurial world.
Gear and Equipment: Tools of the Trade
No hero ventures out into the wild without the right gear. For entrepreneurs, your tools might include a killer website, engaging content, or a strong social media presence. These tools amplify your abilities, making you more visible, more influential, and ultimately more successful.
In the same way, you must upgrade your gear to face stronger foes in the RPG world! Your brand must evolve to adapt to market changes and consumer needs.
The Endgame: Building Your Entrepreneurship RPG Gamer Legacy
In RPGs, it’s not just about the grind, it’s also about the story you leave behind.
Find out by asking yourself these questions:
What legacy will you build?
What impact will your personal brand and entrepreneurial journey have on the world?
The greatest satisfaction comes from leveling up not just for yourself, but for the communities you serve. Whether your brand is built on innovation, compassion, or leadership, make sure your entrepreneurial saga is one that others will want to follow, long after the final boss battle.
Wait, there's more
If you enjoyed my content on how to envision personal branding and entrepreneurship as an RPG gamer, make sure you check out my three part blog on how to envision career development as an RPG gamer below!
RPG Saga: Journey into the Pursuit of Self-Discovery
RPG Saga: Journey Into Rewarding Career Exploration
Level up through holistic career coaching
Your personal brand is your character sheet, your actions are the quests, and your legacy is the epic tale you’ll leave behind. Are you ready to log in and play the ultimate game of entrepreneurship?
Level up through 1:1 holistic career coaching.
Yules Chan (BFA, CWS, CCS) is a CPC registered career development professional in Calgary who is motivated in providing holistic excellence by finding your hidden genius through the world of employment.
For more information go to Brilliant Person Career Coaching or call +1 (403) 891-2673 for a 15-minute complimentary consultation. We provide both in-person and online services.